Does this sound familiar?

Say you apply for a job you really want. You’re qualified. You get excited just reading the job description. You apply (and maybe even get called in for an interview). You wait. And wait. And then you find out you didn’t get the job. Even though you were qualified and would have been an amazing asset to said company.

You feel sad. Disappointed. A touch jealous, perhaps. But MOST of all: you're just plain confused. 

So the question remains: why didn’t you get the job?

In my line of work, I’ve found the top reason you don’t get the gig you want is because the people hiring don’t really know you.

They don’t know what you do.

They don’t know who you are.

They don’t know what you have to offer.

Beyond a resume or a cover letter, how can you let a potential employer (or client, or booker, or contractor) know you even exist? I call this the Personal Brand Opportunity Loss. It revolves around:

  • zero name recognition
  • misconstrued reputation
  • inbound leads lost
  • lack of revenue

The good news? It’s easy to fix.

And it starts with knowing your brand. (Do you have one?) I just launched a series of intensive 1-Day Personal Branding workshops that deal with this very subject. And the next one is on Friday, March 9th from 9:30am-4:30pm.

In my workshops, I reveal the EXACT formula around:

  • how to define an unforgettable personal brand message
  • how to effortlessly grow your platform
  • how to refine your elevator pitch to get the RIGHT clients
  • how to easily create buzz and land speaking gigs, digital features, and podcasts with ease
  • how to get the job you want by showcasing what you have to offer in an authentic way, without sounding vain or self-promotional.

Personal success starts with knowing who you are. That means that you do have a brand, whether you have defined it or not. From your social media presence, to the clothes you wear, to the work you believe in, it all tells a story.

Applications for my next workshop on Friday, March 9th are now open. The reason I require an application is because this is a high-touch, intimate experience with a lot of one-on-one coaching. Therefore, I am keeping this an intimate group, and I strive to create a safe container for my students. 

If you're ready for that gig, that client, or that speaking opportunity you’ve always dreamed of - and are willing to do the work it takes to get there - then this workshop is for you.

Apply now, before the spots are gone, and I'll see you on March 9th.