A couple weeks ago, I was out to dinner with a friend sipping champagne and oysters (it’s the holidays, guys), when I had a remarkable idea…something I’ve never done before.

She asked me how things were going at SimplyBe., and I told her the truth.

Things were going amazing, but what I loved most was how I was brought into the offices of a handful of national brands to host personal branding workshops for their executive teams.

It was fun. I saw executives get immediate results. And the pay wasn’t so bad. They paid me $15,000 for a personal branding workshop for their teams.

“What exactly do you share in these things?” she asked.

I started gushing. Even though it’s about personal branding, I see esteemed professionals experience total transformations: mindset shifts, clarity in career vision, aha breakthroughs, accelerated human connections, tangible tools to implement into their day-to-day work, and a profound new understanding of their personal power.

I explained how much fun I had and how rewarding it was to work with people.

And she practically cut me off. “How can I get some of that?”

I didn’t know what to say.

I was so set in the corporate game because they pay so well, but it got me thinking:

How could I do this for individuals? How can I reach people who need this?

The sad truth is, most companies do not invest in employee development. Heck, most people don’t invest in their own development.

I was suddenly, deeply inspired.

These last few months, I have been thinking a lot about taking my agency services online. But the workshops themselves never made sense to be a webinar, a course, or an online experience. They really need to be a live, fully-immersive event.

So I said, WHY NOT?

I’m hosting a live workshop for the first time ever. It’s my signature 1-Day Personal Branding Workshop, and it’s live in Chicago at an incredible introductory price. The date is January 26th, and I’m looking to get 10 people.

If you’re interested, email me at and say, “I’m in” and I’ll send you over the application.

What should you expect in this workshop?

  • A Comprehensive Personal Brand Story, Platform, and Message

  • A Customized Personal Brand Strategy to you help build an audience of your own

  • Dozens of tools and hacks on how to positively grow your personal brand perception externally to the public, as well as internally within your own company

And truthfully, it’s perfect for people who are entrepreneurs and corporate employees alike. In fact, if you’re serious about growing, expanding, and investing in yourself in 2018, it’s perfect for you too.

I wish you the happiest of holiday seasons and hope to see you and your incredible, fully-expressed, authentic personal brands in January.

And I hope this excites you as much as it does me.

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